People Shop by Price

Sales are down all over. Perhaps evaluating your prices.

From a TIAS Email

Evaluate your asking prices - Is your merchandise marked at the current market value? - The market value is what items are currently selling for, not book value or what the items sold for last year at auction. To determine what you merchandise is actually being sold for in this market, you have to do what your customers are doing and run a search on Google as well as an eBay advanced search for recently sold items.

People are shopping by price and it takes them just a few minutes to do a price comparison across the entire Internet, so if items in your store can be found for less at another online store, you are going to lose that sale.

TIAS gets thousands of shoppers a day. Many of them are ready to buy now. The hard part is converting those shoppers into buyers. If while browsing on TIAS a shopper finds an interesting item, then runs a search on Google and eBay for that item and finds 2-3 other sellers with that same item for less $, who do you think is going to get that sale?

Successful dealers have told me many times that they make their money when BUYING their merchandise. The less they pay for it means that they can then offer it for less and sell it quicker.

Starting today, get into your store and CHECK YOUR PRICES!